Red Star Kim

DECEMBER 5, 2023

Sometimes marketing and sales system are not integrated. And there was the added complication of long sales cycles. However, some lack systems and data for monitoring activities once leads are passed to fee-earners for follow up and nurturing. And it is hard to argue with evidence of client sentiment or competitor action.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Red Star Kim

OCTOBER 13, 2023

But there are different proficiency levels The McKinsey Modern Marketing model (2020) which splits capabilities from enablers I like the inclusion of neuroscience, predictive, innovation and adaptability skills in the 2018 advanced marketing management model of Dimitriadis, Dimitriadis and Ney Ever changing digital marketing skills frameworks – see, (..)

Supply Chain 162

Supply Chain Emotional Intelligence Construction Innovation 162

Red Star Kim

SEPTEMBER 5, 2023

There’s information about Howard Gardener’ multiple intelligences and emotional intelligence. For example, learning a sales process including documents and offers for clients that use colour and images to explain simply. So I’m confident you could skip some of this material if necessary. Some were particularly noteworthy.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Account Management Skills

MARCH 16, 2021

So just to give everybody a little bit of background in 2015 or so the business that I had the sort of investment property there had I did that entrepreneurial bet, just bet the house right. Yeah, I mean, this is a key anchor that we use in a lot of situations with agencies, brand sales, and our own sales activity, our own marketing activity.

Advertising 40

Advertising Decision-making Profitability Marketing 40