article thumbnail

Conversation skills book review 1 – How to talk to anyone about anything – James W. Williams

Red Star Kim

Whether it’s for confident or commercial conversations as part of the networking skills toolkit or part of a relationship building or sales conversations. I’m often asked to provide training in conversation skills. Williams: Books, Biography, Blogs, Audiobooks, Kindle ).

article thumbnail

Why are questions so important? (Questioning skills)

Red Star Kim

When we meet someone, we show interest in them and learn about them (to build empathy and see the world through their eyes An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com) ) by asking questions. Most sales frameworks are based on evidence that shows the right order in which we ask questions.

article thumbnail

Preparing M&BD professionals for the future – learning, skills and knowledge transfer

Red Star Kim

But there are different proficiency levels The McKinsey Modern Marketing model (2020) which splits capabilities from enablers I like the inclusion of neuroscience, predictive, innovation and adaptability skills in the 2018 advanced marketing management model of Dimitriadis, Dimitriadis and Ney Ever changing digital marketing skills frameworks – see, (..)

article thumbnail

What is Socratic questioning? (Questioning skills)

Red Star Kim

Ask a series of focused, open-ended questions that encourage reflection (Clark & Egan, 2015). – Kim Tasso March 2010 How do you close a sale? For notes on reflection: Marketing Continuing Professional Development (CPD) (kimtasso.com) You may or may not have a specific goal in mind when you ask questions.

article thumbnail

Coaching and Consulting – People and Problem-Solving skills

Red Star Kim

There are many aspects of consulting competencies and attributes: emotional intelligence, analytical, problem-solving, delivery of results, leadership, project management, commercial orientation, entrepreneurial spirit, team work as well as functional expertise and market/sector knowledge. What is a consultant? Consultancy.uk

article thumbnail

Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training

Red Star Kim

An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com). That’s the nature of the often long and protracted sales cycles in professional services. And we can ask questions Why are questions so important? Questioning skills) (kimtasso.com). This way we build mutual understanding and empathy.

article thumbnail

Book review: Neuroscience for learning and development by Stella Collins

Red Star Kim

There’s information about Howard Gardener’ multiple intelligences and emotional intelligence. For example, learning a sales process including documents and offers for clients that use colour and images to explain simply. So I’m confident you could skip some of this material if necessary. Some were particularly noteworthy.