Remove 2017 Remove Account Management Remove Finance Remove Negotiation
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Future Marketing and Business Development Manager: Connections, Collaboration, Context, Creativity, Cause and Continuous learning

Red Star Kim

For complex projects we must collaborate with those in other functional specialisms such as finance, technology, people and innovation. Delegates represented a variety of roles – many were MBD generalists covering a range of activities (planning, marketing communications, client listening, account management, campaigns, pitches etc).

Marketing 130
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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

For example, for accountants this might include Quoted Companies Alliance, UK Finance or Federation of Small Businesses. Similarly, a Key Account Management (KAM) or Account Based Marketing (ABM) approach may help. Without targeting there is the risk of “spray and pray” content being sent into the ether.

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Selling in a downturn – Are your teams being trained with the proper tools for the job?

Mercuri International

Mercuri’s survey looked at a broad range of industries, from finance to pharma, construction to consumer goods, speaking to executives from C-level, sales, HR, and training. Sales management and territory management also figured highly in the training priorities of pharma, banking, and finance, but was relatively underrepresented elsewhere.

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Defining Sales Enablement Roles and Responsibilities

Showpad

In fact, sales-related processes may benefit from the clear delegation of duties across the team more than any other aspect of services (as opposed to something like account management, which can be somewhat more fluid). . The sales cycle is not an exception to this rule, and by extension, neither is sales enablement. .

Sales 99