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Trust me, it’s ‘23

Mercuri International

As we gather momentum into 2023, it’s time to take a look back at the events of 2022 – and see how they can inform our plans for the rest of 2023. 2022 was a year of rapid and fundamental change, with conditions of increasing uncertainty. Not least because trust makes customers recommend your company. What’s the big idea?

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Climbing to the vertical marketing rooftops to boost and rectify your sales

PandaDoc

Sales and marketing teams require skills like industry knowledge, targeted market research, persona development, niche-specific content marketing, networking, collaboration, and data-driven decision-making. billion in 2022 to $402.4 As you can see, a vertical market is fully about market segmentation. year-over-year.