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SAMA Annual Conference 2024 highlights

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Keynotes from thought leaders included Tom Derry, CEO of the Institute for Supply Management; Miguel Gonzalez, Chief Procurement Officer at DuPont; Dan Gardner, award-winning journalist and bestselling author; and Hitendra Wadhwa, professor at Columbia Business School, adding a spark that ignited engaging discussions and fresh perspectives.

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Sales Is Broken Part 2: Buyers Don’t Want to Talk With Sales Reps

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And when possible – buyers would love to get out of going through the procurement and new vendor setup processes and get their hands on their new purchases more quickly. But winning competitive deals in 2024 requires pulling in experts and partners from outside your company. This allows them to get their solution from you much faster.