Upland

MAY 18, 2023

Account planning and effective account management strategies are about much, much more than your key accounts. That said, any account manager worth their salt has a strategy for their key accounts. Key account management means understanding your customer’s business as well as they do.

Key Account Management 195

Key Account Management Account Management Management Account Planning 195

Hubspot Sales

AUGUST 17, 2020

When establishing a new customer account, the business should perform due diligence to determine if taking the account is in the best interest of the bottom line. This is where account development becomes a helpful function. Individuals in this role are commonly referred to as an account development manager.

Account Development 95

Account Development Management Advertising Profitability 95

Arpedio

JANUARY 11, 2023

How to Succeed With Account Management. Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. Back to blog.

Account Management 52

Account Management Management Key Account Management B2B 52

Account Manager Tips

MARCH 23, 2021

You're sitting on a goldmine of existing customers that: can deliver an above-average revenue growth; want to invest in your partnership; will co-create value in ways that neither of you could do alone. Like Portrait Software, a small client of mine acquired by Pitney Bowes, a global technology company. Revenue potential.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

Hubspot Sales

APRIL 27, 2023

The SaaS (Software-as-a-Service) business model is one of the fastest-growing of the last decade. Because new software is being pushed into the market almost every day, the demand for SaaS sales professionals will only grow. Post-sales account managers also work to renew client contracts and upsell existing contracts.

Sales 109

Sales Account Management Communication Sales Management 109

Arpedio

DECEMBER 19, 2023

Key Performance Indicators (KPIs) in ABS are tailored to reflect the value of long-term relationships, customer satisfaction, and the overall impact on revenue. This alignment not only improves the effectiveness of campaigns but also creates a more cohesive customer experience. Superior together.

Decision-making 52

Decision-making Account Planning CRM Marketing 52

SmartKarrot

MARCH 8, 2022

Also, Annette is a distinguished customer success author who has written two books, ‘Customer Understanding: Three Ways Put the “Customer” in Customer Experience’ and ‘Built to Win: Designing a Customer-Centric Culture That Drives Value for Your Business.’. Ashna Patel. Bhavika Kochhar. Dana Alvarenga.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21