Arpedio
APRIL 30, 2024
Understanding Account Growth Strategy In this section, we will take a closer look at the intricacies and purpose of account growth strategy. Understanding how to effectively implement this strategy is crucial for long-term success in maximizing your business growth and revenue.
Revegy
OCTOBER 2, 2019
Your approach to managing and growing your most strategic accounts impacts your ability to optimize revenue. Why Focus on Key Accounts? Key Accounts are your most profitable, scalable, and tenured clients. Key accounts are hard to win, hard to retain and particularly challenging to grow.
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Mike Kunkle
NOVEMBER 23, 2023
Targeted Performance: meaning a specific effort focused on a KPI in need of improvement, such as decreasing Closed-Lost or No Decision rates and improving Closed-Won rates, or improving overall profitability in a certain product line where deep discounting is rampant. Or, it might be overall profitability for a specific product line.
ProlifIQ
APRIL 3, 2023
Strategic account planning (top 5-10% of your accounts) will have clear visuals and reporting on where the best opportunities are for account growth. Retention Finally, retention strategy is an important account planning tool that helps sales teams keep their existing customers engaged and satisfied.
SalesPop
APRIL 30, 2021
It has prioritized lead and opportunity management over account management. This emphasis was echoed in nearly all CRM systems, and we at Pipeliner CRM fell into the same trap for a long time. RAIN Group, White Paper Competencies of Strategic Account Managers. Need from CRM.
Revegy
MAY 14, 2018
Moreover, companies that use a solution designed specifically for account planning have an 11-point advantage over those using manual efforts and a 9-point advantage over those using homegrown or CRM applications. What would a 9 to 11-point increase to your key account growth mean for your organization?
Account Manager Tips
OCTOBER 11, 2021
Update the CRM. A study by Oracle said most salespeople would rather clean toilets than update the CRM. Bad key account managers don't prepare. You can't expect to have satisfied, loyal, and profitable customers when you don't prepare. Key account managers have revenue targets too. for anything. But guess what?
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