Janek Performance Group: Account Planning

OCTOBER 25, 2023

This makes account planning essential. More than upselling and cross-selling, account planning is partnering with existing clients. It’s putting their needs ahead of the sale to form long-term relationships. Altify notes account planning has increased from 36 percent of companies in 2013 to 50 percent today.

Account Planning 52

Account Planning Decision-making Communication B2B 52

Upland

MARCH 29, 2023

This is part of the mindset shift required to become effective at relationship management and is also a key aspect of account planning. It means building out a robust understanding of roles in the decision-making process, how (and to what extent) they exert influence and what priorities are top-of-their-mind.

CRM 195

CRM Management Stakeholders Decision-making 195

DemandFarm

APRIL 13, 2023

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

Key Account Management 52

Key Account Management Account Management Management Value Proposition 52

Arpedio

JANUARY 4, 2024

As businesses vie for market dominance, an articulate account strategy empowers organizations to deepen customer relationships and scale their operations effectively. Prepare to unlock the intricacies of account mapping and embark on a path to unmatched sales proficiency. Why does account mapping matter so much for sales teams?

B2B 52

B2B Sales Decision-making CRM 52

SalesGlobe

NOVEMBER 10, 2023

From the first contact that may come from marketing to the first conversation, how we connect and what we say must change to respond to the changing dynamics of how people connect with one another and communicate in a world where our now modern methods of communication have dramatically changed behaviors, habits and expectations.

Sales 52

Sales Account Planning B2C Organization 52

Arpedio

MARCH 27, 2023

MEDDIC in Salesforce with ARPEDIO If your sales methodology is based on MEDDIC/MEDDICC/MEDDPICC, or if you want it to be, we’ve integrated MEDDIC’s qualification steps directly into our Opportunity Management software to make your opportunity assessments a whole lot easier. Now, what exactly does this mean?

Sales 52

Sales Account Management e-Learning Decision-making 52