Remove Account Planning Remove Sales Remove Shareholders Remove Value Proposition
article thumbnail

Ten insights on the future of SAM

Strategic Account Management Association

.; Dino Bertani, Executive Director, International Strategic Account Management, Allergan Aesthetics; Harvey Dunham, Managing Director, Strategy and Marketing, SAMA; Tom Hablitzel, Senior VP, Enterprise Clients, Sherwin-Williams Company; Jim O’Leary, Global Practice Chair, Corporate Affairs, Edelman. #1. Centers of Excellence (CoE).

article thumbnail

10 New Capture Strategy Tips to Keep Clients & Avoid Competitive Bids

Account Manager Tips

Create capture plans. Create a plan that outlines the steps that will lead to customer renewal. Let's talk about the client lifecycle The sales cycle attracts qualified leads, engages and converts them to clients. Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop.

Suppliers 246
article thumbnail

4-Phase Guide to the Strategic Planning Process

OnStrategyHQ

Questions to Ask: What do you do well (in sales, marketing, operations, management)? Do your customers still value what is being delivered? How do your value propositions stack up in the marketplace? Questions to ask: What are our shareholders or stakeholders expectations for our financial performance or social outcomes?