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The ultimate guide to solution selling

PandaDoc

Solution selling implies that the salesperson focuses not on technical characteristics, but on how a product or service will alleviate the customer’s pain or allow them to exploit an opportunity: This software development kit will allow you to save up to 50% of development time and decrease the amount of money you risk. Long-term efficiency.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. The acquisition will result in an offering that enables marketers to have full control and oversight into how their content impacts this new buyer landscape.