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FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT

Strategic Account Management Association

It is about having the ability to see a future that others do not see; creating and communicating a clear vision, mission and, most importantly, purpose; and having an optimistic, yet pragmatic, outlook that is solution oriented. Empathy can be used to listen as well as communicate. Agile leadership. Caring must be embedded in both.

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The Importance of Aligning Marketing and Sales

Strategic Communications

In a 2013 Harvard Business Review article , “Why Sales and Marketing Don’t Get Along,” authors Andris A. Today there’s no reason for prospects to speak with sales teams early when all the information they want, need, and crave is just one search away,” says Joshua Feinberg, CEO and co-founder of SP Home Run. Zoltners, P.K.

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Transformation through Agile Leadership

Cosawi

In the first article of this series on critical success factors for accelerating the SAM journey, we discussed the importance of establishing a SAM Center of Excellence (COE) to enable the SAM journey evolution, sustainability and agility. Empathy can be used to listen as well as communicate. Caring must be embedded in both.

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6 Myths Busted about Working Remotely!

SmartKarrot

This article will provide you with the truths about remote work by debunking the 6 common myths concerning this working arrangement. Another crucial thing is to implement proper communication channels to help create strong bonds among the employees. The other reason is because of the myths peddled around in regard to working from home.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

Are we communicating value back to the customer, all the stuff that’s really in the day to day of someone who’s in a role like account manager, customer engagement, client services, customer success is called lots of things but the the job is fairly similar. I didn’t really communicate it to anybody.