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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

FEBRUARY 2, 2021

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. As vaccines are distributed and we move beyond the most acute phase of the pandemic, most salespeople believe virtual selling is here to stay. Just 5 percent report no success at all ( Figure 3 ).

Virtual Selling 520
Virtual Selling Suppliers Account Management e-Learning 520
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How to Resize and Retool Your Sales Force

Mike Kunkle

JUNE 12, 2022

Brainstorm creative options with team members. Another rep might work in an office and sell virtually, without every leaving HQ. It should come as no surprise that some people are better suited than others for remote work and/or virtual selling. Engage your employees. They know what’s going on.

Sales 130
Sales Decision-making Virtual Selling Remote Working 130
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