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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

[This article was originally published as part of the Sales Education Foundation 2018 Annual Magazine , co-authored with Robert M. Artificial Intelligence can have wide ranging definitions , but in essence it is a machine/software working and reacting like a knowledgeable human. Peterson, Ph.D., The man will be there to feed the dog.

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30 Consulting Buzzwords that Work (and Don't Work) in Conversation

Hubspot Sales

After “consulting” some of the best consultants in the industry, I’ve created a list of which buzzwords/phrases can make you look like an expert and which ones you should avoid. These terms mean easy fixes a client can make that will make a big difference. These terms don’t only apply to marketing.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot Sales

It takes your existing content and updates it to increase conversion rate, making things like your landing pages and blog posts perform better, without having to create new content. We believed that we could increase our active users by making our 'loaner' video more educational and product focused." Make multiple versions of one ad.