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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. Now more than ever, many customers are looking for suppliers that effectively offer strategic thought leadership. A process for internal and external value co-creation. Turning lemons into lemonade. 4: Focus on value.

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ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” Past attempts by the customer to solve this challenge involved engaging both hospital staff and primary care leadership. The winners of the 2022 Excellence Awards will be announced at the SAMA Annual Conference May 23-25 in New Orleans.

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Beyond the Horizon: GenAI and Ethical Leadership

MDI Training

Beyond the Horizon: GenAI and Ethical Leadership Prefer to listen to the article? Beyond the Horizon: GenAI and Ethical Leadership In this blog post, keynote speaker Bailey Parnell gives us a few snippets of her exciting keynote speech at our upcoming Leadership Horizon event. Enjoy reading! I mean that.

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The Sliding Scale of Sales Transformation

Mike Kunkle

As applicable, understanding of vendor and channel partners and how to most effectively build relationships and engage with them to uncover, manage, and win opportunities through the effective co-creation of solutions for customers. Value Creation. Or, you can just start to brainstorm forces. SFE FUNDAMENTALS.

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Book review: The Management Shift – How to harness the power of people and transform your organization for sustainable success by Vlatka Hlupic

Red Star Kim

It also highlights two key models – for which there are assessments – on which to base leadership and organizational transformation. The core message of the book is the need to move away from a “command and control” model of management towards a more collaborative and inclusive style of people leadership. These are shown below.