Red Star Kim

JULY 11, 2022

And present evidence of the results achieved. A bite-sized approach to engaging fee-earners in the planning process was suggested: marketing planning process into a professional service firm (kimtasso.com). There are lots of articles on internal communications, buy-in and stakeholder engagement. Review our business plan.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Red Star Kim

AUGUST 1, 2023

One delegate said that at every monthly meeting they present an analysis of the main activities, content themes and news coverage by their main competitors. Present the client view – Share results of client listening exercises and surveys. Map out the client’s buying journey.

Decision-making 130

Decision-making Marketing Business Planning Management 130

Revegy

AUGUST 12, 2020

Developing customer insights isn’t a one-time, static exercise. It is an ongoing effort that should be an integrated part of your client development and account planning strategy. Business success in the COVID-19 and post COVID-19 world demands a commitment to a customer-centric growth strategy.

Account Planning 69

Account Planning Account Management Stakeholders Client Development 69