Red Star Kim

DECEMBER 18, 2023

In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. Some think about a centralised or decentralised approach to strategy.

Marketing 130

Marketing Strategic Thinking Artificial Intelligence Stakeholders 130

Red Star Kim

NOVEMBER 9, 2023

This one is equally helpful for experienced leaders and students first grasping the principles of strategic thinking. The author clarifies the strategic process while guiding the reader through it to create a new strategic mindset. He’s clearly an advocate for scenario planning.

Strategic Thinking 147

Strategic Thinking Decision-making Innovation Facilitation 147

Hubspot Sales

NOVEMBER 21, 2017

You’ve got to have a firm handle on the market and your product -- while inspiring employees and influencing stakeholders. Start your education now and your business and employees will thank you later. 27 Best Business Books for CEOs and Entrepreneurs. What they don't teach you in business school is to recognize opportunity.

Decision-making 111

Decision-making Leadership Investors Profitability 111