Client Relationships Customer Value Profitability Shareholders 
Insightly
NOVEMBER 1, 2022
CRM Models: How They Can Boost Customer Profitability. These strategies underpin the process of managing customer data, helping to ensure you make the most of the information you gather. At its simplest, CRM involves keeping track of end-to-end customer interactions across their lifetime journey. What Is CRM?
Upland
JANUARY 29, 2024
Account planning focuses on your customers first—and the sales numbers follow. By gaining a thorough understanding, sales professionals can tailor their offerings to align precisely with what the customer values most. It’s a crucial practice that identifies the most viable and profitable opportunities.
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