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How to lead your clients into the future, with Kathryn Strachan

Account Management Skills

But we are forming a dedicated programme, that will officially launch with a dedicated landing page on our website that says everything that we do for our clients and gives them a lot of value outside of just the actual delivery. Jenny Plant 18:57 I think, again, it’s something that is super smart. So it really is nothing new.

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How agencies are navigating the legalities of AI use, with Sharon Toerek

Account Management Skills

Sometimes when they are first starting out with their agency, they take some templates from the internet when it comes to contracts and just start off. I think they don’t own their position strongly enough in general in the client relationship with respect to what they generate. 26:00 Sharon Toerek No, I wasn’t.

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What agencies need to know about generative AI, with Roy Murphy

Account Management Skills

If you’d like to talk to me about agency account management training, I’ve just updated the website to include three of the main courses that I run to help you retain and grow your existing client relationships. Where are they getting that data from, in order to then generate the responses. Are those sources verified?