Equipped for the Inevitable: The Owens Corning Story
Luminas Strategy
JULY 27, 2023
Based in Toledo, Ohio, Owens Corning — a leading manufacturer since 1938 — is known for its entrepreneurial spirit, focus and thirst for being better. Building materials manufacturers would die for that kind of brand recognition. In 2009, when the bottom fell out of the housing market, building materials manufacturers were hit hard.
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