Strategic Account Management Association

OCTOBER 28, 2020

But what these companies share in common is C-level commitment to the strategic accounts approach paired with incredible vision and execution from top to bottom. The 2020 award winners pushed into new market segments, put themselves on their customers’ C-level agenda, and broke into geographies in which they’d never done business.

Co-Creation 520

Co-Creation Global Accounts Account Management Profitability 520

Strategic Account Management Association

AUGUST 6, 2021

Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. Responding to Market Shifts. Its mission is to handle defined strategic key accounts.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Cosawi

JANUARY 31, 2020

Customer buying journey: The Marketing and Sales roles in this tight collaboration. In both Sales and Marketing, we work so hard on customer centricity, customer focus and customer knowledge. This can result in loyalty and market share gains at the earliest stage of the customer journey. Get closer than ever to your customers.

Co-Creation 52

Co-Creation Marketing Sales Innovation 52

KAM With Passion

FEBRUARY 22, 2021

The concept of Key Account Management (KAM) appeared in the 70s, within industrial companies who wanted to build a closer and more stable relationship with their largest customers. In the 80s and 90s, it was picked up by other industries and sectors while evolving with the global economy and the dynamic of all markets.

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

Mercuri International

MAY 23, 2023

Here is a non-exhaustive list of the current practical applications of AI in strategic account management. Gain account insights SAMs gather information on the account to gain insights and analyze information about the customer’s market, competitive situation, objectives, and needs. Account-based marketing.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52