Red Star Kim

JANUARY 16, 2023

Increase profile through thought leadership. Client Experience (CX) and thought leadership remain top business development priorities. Creating thought leadership and insight campaigns. Marketing via social and digital channels. Spend focused on BD technology, social media/web site and thought leadership.

Marketing 130

Marketing Co-Creation Government Artificial Intelligence 130

Red Star Kim

MAY 11, 2023

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy).

Management 130

Management Co-Creation Publishing Leadership 130

Farland Group

SEPTEMBER 28, 2022

A: “It is the idea behind the business; I have two co-founders, Louise Jefferson and Tim Shercliff. Some things have evolved, partly due to the pandemic; we went all digital, and things are much more hybrid now. What are your thoughts about the role co-creation plays and any advice on how to get that kickstarted with the client? .

Co-Creation 52

Co-Creation Marketing Management Suppliers 52

Hubspot Sales

JULY 25, 2023

Content Creation Generative AI tools like HubSpot’s Content Assistant can write copy for sales messages, proposals, or custom landing pages. 18% of sales professionals use AI for content creation, making it the most popular use case. In the Real World Adam Svhoenfeld, co-founder of Keyplay.io

Co-Creation 84

Co-Creation Artificial Intelligence Sales Onboarding 84