Email Open Rates By Industry: See How You Stack Up
Hubspot Sales
FEBRUARY 8, 2018
For every 100 emails, you get 10 booked meetings. Of those meetings, you typically close three deals. If you booked 15 meetings instead, you could close four or five additional deals. Non-profit: 28%. What is the average email open rate for non-profit companies? Maybe your current rate is 20%. Insurance: 38%.
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