article thumbnail

Craft a Positioning Statement With This Template & Examples

Hubspot Sales

Coca-Cola Positioning Statement: For individuals looking for high-quality beverages, Coca-Cola offers a wide range of the most refreshing options -- each creates a positive experience for customers when they enjoy a Coca-Cola brand drink. Source: The Coca-Cola Company. Source: Nike. Source: Apple.

article thumbnail

Top Tip for Brick and Mortar Businesses: Create an Experience!

Strategic Communications

It’s a trend that is mirrored in other states around the country, as entrepreneurs seek to address a growing market not simply for alcoholic beverages but for local destination experiences. Wineries, breweries, and distilleries are selling more than beverages—they’re selling experiences. Selling Experiences.

article thumbnail

Customer Success: Learn how to build your Mission Statement and Vision!

SmartKarrot

What according to you is the perfect idea to bring out excellent customer experience in an area? To measure whether the customers are truly satisfied or not, which are the trustable key performance indicators that you will be using? Now let us delve into how to build a strong customer success vision statement. Final Take.