Brooks Group

MARCH 21, 2024

Understanding Customer Needs and Wants The needs/wants-based approach focuses on uncovering the customer’s underlying needs, pain points, goals, and desired outcomes. Building Rapport and Trust When sales professionals actively listen and ask thoughtful questions to understand the customer’s situation, it helps build rapport and trust.

Sales 93

Sales Sales Training Decision-making Value Proposition 93

Brooks Group

JUNE 7, 2022

Misaligned Values. Value propositions need to be challenged on a regular basis these days. Your customers’ worlds are constantly changing given the record inflation, supply chain disruption, employment challenges, and the war in Ukraine — which all came on the heels of a worldwide pandemic.

Supply Chain 78

Supply Chain Value Proposition B2C Sales Training 78

CoSell

JULY 8, 2020

Virtual delivery guarantees that all employees get the same training at the same time. This is especially valuable for delivering sales training to customers and sales staff who may need emergency help, expert coaching, or training on rarely used equipment. Virtual sales conferences are taking off.

Virtual Selling 52

Virtual Selling Value Proposition Decision-making Insurance 52

SBI

NOVEMBER 7, 2019

Crafting a powerful value proposition that resonates with a C-suite audience is as much an art as it is a science. A well-presented value. Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. Sales Enablement. Sales Coaching. Sales Enablement.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20