article thumbnail

24 Ways 2024 Customer Experience is Smarter: CX Metrics (Part 2 of 4)

Customer Think

In the past year, at least 24 new discoveries were made in the immature field of Customer Experience Management (CXM). As I write and talk about CX (Customer Experience), CS (Customer Service and Customer Success), and CXM, I continually realize there is still […] CX Metrics are a big part of new CX wisdom for 2024.

CXM 113
article thumbnail

Signals: The future of VoC

Customer Think

Surya SS, Head of CXM -Tredence Inc & Praveen Satyanarayana, Director, CXM- Tredence Inc. Over the last few years, the Voice of Customer (VoC) has become essential to customer experience (CX).

CXM 118
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

I’m talking about customer experience management (CXM), which I would argue may be the single most important investment a company can make in today’s cut-throat business climate. CXM vs. CRM: Do you need both? This is where CXM shines. Bottom line: You need both CRM and CXM for your business to succeed. And here’s why.).

CXM 520
article thumbnail

24 Ways 2024 Customer Experience is Smarter: CX Value (Part 1)

Customer Think

Here is the first part of 24 superior CXM […] In an immature field like Customer Experience Management, there are plenty of new things to discover! When I’m writing, presenting, teaching, and discussing customer experience (CX), I often realize a new CX truth.

CXM 69
article thumbnail

Chief Customer Officer Strategy: Dispensable Playbook or Most Valuable Player?

Customer Think

Defensive plays in customer experience management (CXM) are in Service, Loyalty programs, Net Promoter System, and closed-loop Voice of the Customer (VoC). Chief Customer Officer strategy varies widely, with a mix of defense and offense playbooks.

CXM 78
article thumbnail

InMoment Completes Acquisition of Lexalytics, the Leader and Pioneer of Structured and Unstructured Data Analytics

Customer Think

InMoment bolsters set of customer experience management (CXM) solutions with latest acquisition adding robust natural language processing (NLP), and machine learning (ML) to InMoment's XI Platform.

CXM 52
article thumbnail

Alida Focuses On Complete View of the Customer for Spring 2021 Product Release

Customer Think

The Alida CXM & Insights Platform has been enhanced to action total customer feedback in near real-time.

CXM 64