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What is CX and how has it changed in 2021?

Zendesk

One way some brands attempt to get a handle on everything is through CXM, or Customer Experience Management. CXM is a company’s system for tracking, overseeing, and influencing every physical and digital touchpoint for customer interactions. With CXM, the company’s interests may initially be at odds with the customer’s.

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75 Must-Know Customer Experience Statistics to Move Your Business Forward in 2022

SmartKarrot

An organization can increase its revenue by 10-15% by improving its CX. According to 71% of consumers, customer service at large organizations has stayed the same or gotten worse in the past few years. Several organizations have substantially increased their customer satisfaction levels by enhancing operational performance.

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Customer Experience (CX): Frequently Asked Questions

SmartKarrot

Just like how the sales and marketing departments are most effective when they work together, the customer experience is something that the entire organization has to work together for. It is important for an organization to CX it is true north. Going by the importance of CX, organizations are under pressure to adopt CX Transformation.