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10 New Capture Strategy Tips to Keep Clients & Avoid Competitive Bids

Account Manager Tips

Build relationships with decision-makers and expand your network. Do you make the first move and present a compelling proposal that positions you as the partner of choice? Clients use bid decision criteria to decide who wins the contract. Be transparent and accountable for purchasing decisions. Define price strategy.

Suppliers 246
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3 CRM Models and How They Improve Customer Profitability

Insightly

These strategies underpin the process of managing customer data, helping to ensure you make the most of the information you gather. This leads to having more strategically significant customers (SSCs), and your company makes more money. CRM Models: How They Can Boost Customer Profitability. Three Common CRM Models.

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Agency mergers and acquisitions, with Mark Sainthill

Account Management Skills

He spent over 15 years in the media and marketing services sector. Mark Sainthill 00:59 Yes, well, I didn’t originally think about going into M&A itself, I did a business degree, worked in the advertising media world, which I really enjoyed. Better to make use of them than to try and escape from them, I say.