Mike Kunkle

FEBRUARY 5, 2023

“As in other studies we’ve done, this year’s enablement study found that sales process and sales methodology adoption rates above 75% resulted in above-average gains for revenue plan attainment, quota attainment, and win rates, with a big boost at adoption rates greater than 90%.” ~ CSO Insights 2019 Sales Enablement Report (p. 32) From the lowest to highest adoption rates in the chart, the data represent a: 15.3% increase in organizational revenue plan attainment 31.8% increase in i

B2B 198

B2B Sales Decision-making Negotiation 198

Customer Think

FEBRUARY 5, 2023

With a recession on the horizon, customers are becoming far more selective with their dollars. Reaching the right people, in the right places, with the right message, is now that much more important.

Customer Experience 113

Customer Experience 113

Customer Think

FEBRUARY 5, 2023

Customers are the pillars holding the growth and development of your business. Approximately 89% of customers are likely to come back and make another purchase when you offer them a remarkable experience. Customer profitability analysis enables you to segment your audience into different categories based on their profit contribution.

Profitability 75

Profitability Digitalization Marketing 75

Customer Think

FEBRUARY 5, 2023

Source: Pexels The fast-paced and flexible culture of product-based startups is making them the go-to choice for fresh talent entering the workforce. Startups are ever-transforming, with a strong emphasis on digital growth.

Artificial Intelligence 64

Artificial Intelligence Digitalization Organization 64

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Customer Think

FEBRUARY 5, 2023

According to Forrester’s US 2022 Customer Experience (CX) Index rankings, “CX quality fell for 19% of brands in 2022—the highest proportion of brands to drop in one year since the survey’s inception.

Customer Experience 64

Customer Experience Management 64

Customer Think

FEBRUARY 5, 2023

Procuring the services of an outsourced BPO or contact center vendor can be a time-consuming, labor-intensive process, given the ever-expanding vendor landscape and emerging nearshore and offshore regions. Blockchain is proving to be a viable solution to help procurement teams manage the process more efficiently and cost-effectively.

Procurement 64

Procurement Management 64