Upland

AUGUST 29, 2023

Creating educational content, such as blog posts, whitepapers, and guides, that addresses common pain points and provides insights into industry trends can attract and engage prospects. In phase one, you need to be very careful with your value proposition. It doesn’t have to be promotional content, though.

Value Proposition 195

Value Proposition Decision-making e-Learning Supply Chain 195

PandaDoc

APRIL 24, 2023

Typical types of content involved in a sales enablement strategy include case studies, testimonials, product sheets, messaging guides, articles, email templates, ebooks, reports, and whitepapers. Ebooks and whitepapers This type of longer-form content is excellent lead generation material that marketing teams can use to qualify leads.

Sales 52

Sales e-Learning Onboarding Software 52

CMOE

FEBRUARY 24, 2023

Performance Consultants Performance Consultants is comprised of a global team of coaches, facilitators, and project managers across 23 languages. His blog carries insightful tips and strategies for enhancing and leveraging your business’s value proposition.

Small Business 52

Small Business Leadership Profitability Publishing 52