Government Key Account Management Negotiation Procurement 
Red Star Kim
SEPTEMBER 8, 2023
Government policy and regulation – a key element of PESTLE analysis – also drives many new work opportunities for both lawyers and accountants. Differential pricing is rarely discussed in professional services although it is often implicit in key account management.
Red Star Kim
FEBRUARY 8, 2024
Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. Similarly, a Key Account Management (KAM) or Account Based Marketing (ABM) approach may help.
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