Farland Group

SEPTEMBER 28, 2022

I’ve been working in ABM since I coined the term back in 2003, and I guess people know me for ABM. Most recently, I’ve been getting into this idea of how you drive account-based growth with your most important customers—beyond marketing, and beyond executive engagement.

Co-Creation 52

Co-Creation Marketing Management Suppliers 52

Mike Kunkle

JULY 2, 2022

Way back in 2003, I worked in a department called Performance Development and led the Sales Performance Development team. The goal of enablement is to support sellers in supporting their buyers and customers, to help them facilitate buying decisions, improve the buying experience, and as a result, improve sales performance.

Sales 130

Sales Sales Training Leadership Decision-making 130

SBI

AUGUST 5, 2021

Remote Selling has become an important focus for every sales organization. In this interview series, we ask executives at leading salestech companies to describe how their customers are leveraging technology, what metrics are now possible, and more. . Q: How can customer reference conversations be most effective when given virtually?

Management 26

Management Value Proposition Facilitation Digitalization 26

SmartKarrot

FEBRUARY 4, 2022

SaaS – Software-as-a-Service – is an umbrella term referring to a range of technologies and tools that facilitate the processing, storage, and management of big data using remote servers. The recent years have witnessed how SaaS products and companies have changed the way organizations operate online. Founded in: 2003.

Cybersecurity 10

Cybersecurity Software Software Digitalization 10