Red Star Kim
SEPTEMBER 8, 2023
This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Delegates then chose to focus on finance, economics and pricing. Finance fundamentals Financial awareness is another capability required by M&BD.
Red Star Kim
FEBRUARY 8, 2024
And to evaluate the relative attractiveness of different segments Malcolm McDonald on value propositions – How to develop them (kimtasso.com) In professional service firm (PSF) marketing there is the challenge that we often span both B2B and B2C markets , across multiple sectors and for sometimes hundreds of service lines in different territories.
Red Star Kim
MAY 11, 2023
In professional services there is only Accenture at 31 (which has grown 15%). Three essential ingredients are needed: what you do, where you do it and how it gets done.
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