Remove 2012 Remove Brainstorming Remove Communication Remove Profitability
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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Four themes in the art of selling – Integrating marketing and sales (kimtasso.com) A creative exercise on engagement generated some interesting metaphors – for example, a brick wall suggesting a lack of communication, a carrot considering motivation and a Leonardo di Caprio shrug suggesting indifference.

CRM 130
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Book review: The Strategy Book by Max McKeown

Red Star Kim

Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. I deliver and facilitate strategy workshops and it’s always good to be able to recommend strategy books to delegates. There’s a warning about over-reliance on any particular approach to strategy.

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The 5 Stages of Entrepreneurship

Hubspot Sales

However, turning your idea into a profitable business is no simple task. The goal here is to identify and validate a profitable business idea. After an initial brainstorming session, you’ll need to narrow your scope and focus on one idea. Now we are in the ivy league of communication platforms.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Get your team together and brainstorm the various job titles that could be impacted by your solution. The process will typically look as follows: Contact: Communication between the lead and sales rep begins. With a high volume of sales, this model can be profitable and is fairly easy to build and scale as you hire more team members.