Strategic Account Management Association

AUGUST 6, 2021

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. A new central commercial organization was born.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Account Management Skills

AUGUST 24, 2021

So think strategically about the customer, which can also mean that we are building account plans, for example, we’re looking at the org chart to understand who’s who are the relationship map, who’s who within the organisation. Some of that is the templates on building engagement plans or account plans.

Account Management 98

Account Management Management Account Planning Co-Creation 98

Mercuri International

MAY 23, 2023

Set objectives & strategy A SAM should create a sensible and sustainable strategy for strategic accounts, help develop the account plan, and build buy-in across the organization. AI tools to augment the SAM might include: Embedded tools to predict strategic account growth areas. Account-based marketing.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

SBI

NOVEMBER 7, 2019

Doug Winter, Seismic co-founder and CEO. San Diego, CA and New York, NY (November 5, 2019) –. Marketers understand that producing personalized, compelling content is foundational to providing value to their company’s bottom line and therefore the business at large,” said Doug Winter, Seismic co-founder and CEO. Account Planning.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20