How Tricia Westfall of Kaiser Permanente Is leading the move from field sales to virtual selling | Building Modern Sellers Blog Series
Showpad
JUNE 6, 2022
Meet Tricia Westfall, a Senior Manager for the Sales Capability Planning & Enablement team at Kaiser Permanente. In this interview, she shares how she and her team are adding value during virtual conversations with customers—and how they’re partnering with marketing to build curated content experiences.
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