Remove 2021 Remove Decision-making Remove Emotional Intelligence Remove Value Proposition
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Why are questions so important? (Questioning skills)

Red Star Kim

We ask questions to avoid making wrong assumptions or adopting the wrong focus. will make people pause to consider how their feelings compare with those they had the previous day. How can I help to make this better for us?” “How You see this in multiple choice questions and they can be used as a closing technique. Why act now?

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Book review: Sales Mind – 48 tools to help you sell by Helen Kensett

Red Star Kim

And that technology is making some jobs obsolete. Understand how and why they make decisions. Identify emotional hot buttons. Urgency (are you making it crucial?) It helps with developing the value proposition by considering three buckets: How your service is the same as competitors?

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Telephone call challenges: Emotions, data, selling and follow up

Red Star Kim

Finding a suitable location (quiet and without interruptions) to make calls when working in an office environment was sometimes a challenge. Some were fortunate to receive full details from the firm’s CRM supported by analytics showing digital activity and enquiry details. Qualification of calls and enquiries was also more difficult.

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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Nervousness – Shyness, modesty, lack of confidence and fear of failure can make fee-earners reluctant to organise meetings to take the next steps in building a potential client relationship. There is rarely a deep understanding of how disparate and disconnected decision-making units are across such large organisations.

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22 tips on being a persuasive writer in professional services

Red Star Kim

Make your content stand out. An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com). Some people refer to a value proposition – what are you offering? But there were concerns about accuracy, originality, authenticity, style, intellectual property and being up-to-date.

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Nine insights: Sales processes and selling skills for targeting and meetings

Red Star Kim

On a more serious note, we considered the advice of Malcolm McDonald on categorising clients from his book Malcolm McDonald on value propositions – How to develop them (kimtasso.com). While none of the delegates’ firms were actively using personas to drive targeting, they all recognised their value. Personas and buyer profiles.

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How to hire the right sales reps (and keep them!)

PandaDoc

While that’s great when you’re trying to find the best salesperson, it can also be a drawback if you aren’t making a competitive offer during (and after) the interview process. If you’re willing to make a competitive offer, you can likely find sales talent with your preferred competencies and fill your sales positions quickly.

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