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Book review: All you need to know about commercial awareness by Christopher Stoakes

Red Star Kim

AUGUST 24, 2023

I invited him once to facilitate a junior professionals’ networking event for an accountancy practice – where he talked about one of his other books “All you need to know about the City” (latest version updated in 2022). With explanations of depreciation, amortisation, factoring, asset finance, loans, guarantees and derivatives.

Finance 130
Finance Government Profitability Banking 130
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How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

Red Star Kim

SEPTEMBER 29, 2023

Consistency was another theme as well as the need for clarity of target audiences and the use of various media outlets, preferred digital channels and modes of engagement. 6% Really unhappy 6% Unhappy 29% It’s OK 59% Happy 0% Really happy How would you rate your firm’s digital marketing strategy?

Marketing 130
Marketing Stakeholders Digitalization Communication 130
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