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ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

The winners of the 2022 Excellence Awards will be announced at the SAMA Annual Conference May 23-25 in New Orleans. By Emily Williams, Strategic Account Manager , Pfizer. Past attempts by the customer to solve this challenge involved engaging both hospital staff and primary care leadership. Stakeholder management.

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The Wild West, Cher and Covid – Reflections from a Referrer Management workshop (June 2022)

Red Star Kim

This prompted a host of discussions on engagement, internal communication, stakeholder buy-in, organisational culture and changing behaviour. Sometimes through dedicated internal campaigns and sometimes through the use of Key Account Management. Recent articles on referrer management.

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LinkedIn Live: 2021 SAMA highlights and what to expect for 2022

Arpedio

LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. ? We were fortunate to have three very competent sales professionals join us and share their key takeaways from the SAMA community 2021, and which trends to look for in 2022. December 22, 2021.

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LinkedIn Live: 2021 SAMA highlights and what to expect for 2022

Arpedio

LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. ? We were fortunate to have three very competent sales professionals join us and share their key takeaways from the SAMA community 2021, and which trends to look for in 2022. December 22, 2021.

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Keys to Retain and Expand Your Top Accounts in 2023

ProlifIQ

Even though it’s probably the last thing any seller or sales leader wants to think about right now, the end of 2022 is rapidly approaching. With fewer large companies open to purchasing technology at this moment, it’s critical to understand these things when enterprise selling: Who are your top strategic accounts? . Don’t know?

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Update on marketing and business development (M&BD) team structures

Red Star Kim

The research team will ensure that all data and surveys are managed and integrated in central knowledge systems and integrated with CRM and performance monitoring. An allied development is those in Account Based Marketing (ABM) roles. finance, marketing, human resources, technology) as well as leading fee-earners.

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B2B Book Club Selection (October 2022)

Account Manager Tips

Every month I share a selection of popular titles to help with your professional development as a key account manager. Here are the book recommendations for October 2022. Conversation is at the heart of key account management. Listen to this article. Table of Contents. Why this book? Why this book?

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