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Account Executive vs Account Manager: Key Differences

Arpedio

They are responsible for: Identifying potential leads and nurturing them into clients Executing persuasive pitches and presentations Negotiating contracts to close deals Their goal-oriented approach and sales prowess ensure that the pipeline of new clients remains robust, contributing to the company’s expansion and market presence.

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Help! How Do I Tell Clients About a Price Increase?

Account Manager Tips

Define the context, your communication strategy, negotiation tactics and contingency plans in the event of an escalation. Will you negotiate? Some loved their account manager and decided to pay more, while others chose to reduce the level of account management to pay less. Will you negotiate? Now what? .

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Account Management vs Customer Success Explained

Arpedio

Their duties extend from strategic account planning , which involves crafting tailored solutions that resonate with the client’s specific challenges and ambitions, to actively seeking opportunities for account growth through cross-selling or upselling.

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Strategic Account Management

ProlifIQ

Account managers are tasked with managing these accounts, serving as the main point of contact, and ensuring that the customers achieve the outcomes that they purchased your tool or service for. Additionally, strong negotiation and influencing skills are essential for navigating complex client organizations and driving alignment.

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Artificial Intelligence and the Augmented SAM

Mercuri International

In fact, we see purchasing departments at your strategic accounts using AI to make purchasing decisions, score vendor performance, and build predictive pricing models to apply in negotiations with you. AI tools to augment the SAM might include: Embedded tools to predict strategic account growth areas.

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Expansion Revenue Management: The Final Frontier for Mature Customer Success / Account Management Teams

SmartKarrot

Every time an opportunity arises, a CSM should be the one to spot it and serve as the focal point of the growth. To close the deal, the salesperson or account manager will have all the background knowledge and data they require from this. Do they face any new difficulties that might present chances for growth?

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Mar 16 – Customer Success Jobs

SmartKarrot

Present the value proposition and product features to audiences ranging from Senior Executives and Project Management Leaders to frontline end-users. Helping to negotiate and drive renewals and incremental account growth.