Remove Account Management Remove Brainstorming Remove Logistics Remove Stakeholders
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Why Every Key Account Manager Needs a Crisis Playbook

SmartKarrot

Key Elements of an Effective Crisis Playbook Key Account Managers navigate business and people. Here, we dissect the fundamental elements that form a formidable crisis strategy for Key Account Managers. Now that we know what is foundational to managing a crisis, let us begin crafting building a playbook.

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How an AM and PM work together in a digital agency, with Kate Vines and Kiorhte Aghoghogbe

Account Management Skills

On this episode, we’re talking about the split between the agency Account Manager and the agency Project Manager role, with Kate Vines and Kio Aghoghogbe from Hallam. Kate is Project Delivery Manager and Kio is Senior Digital Account Manager. So a very warm welcome Kate and Kio.

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Startup growth-hacking strategies are not one-size-fits-all

Zendesk

A number of different stakeholders use the product: employers, employees, their dependents, therapists, and other providers. Ruthlessly prioritizing involved a lot of brainstorming sessions, user research, and talking to existing and potential customers. Their self-service machine is still a strong element of the ecommerce business.