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Servitization 101 – How servitization can strengthen your relationship with your key accounts

Strategic Account Management Association

By Neil Tumber , Relationship Manager , Advanced Services Grou. and the Internet of Things (IoT) , servitization has become something of a buzzword – and for good reason. To explore how servitization can lead to greater value for you and your key accounts, contact Neil Tumber n.tumber@aston.ac.uk What is servitization?

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What agencies need to know about generative AI, with Roy Murphy

Account Management Skills

– what you need to know right now as an agency account manager about the AI industry – how he thinks the AI landscape will evolve in the future – and why agencies should be looking to partner with AI experts to help position themselves one step ahead of their clients. But with new tools?

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What agencies and brand need to know about web3, with Jeff Kauffman Jr.

Account Management Skills

Web3 is the next evolution of the Internet. If you’re an agency account manager and you want to invest in your career, and upgrade your account management skills, my next Account Accelerator programme starts on 27th January 2022. There’s no such thing as a silly question in the community either.