Servitization 101 – How servitization can strengthen your relationship with your key accounts
Strategic Account Management Association
APRIL 22, 2021
and the Internet of Things (IoT) , servitization has become something of a buzzword – and for good reason. By Neil Tumber , Relationship Manager , Advanced Services Grou. Just like data, automation, Industry 4.0 But what do we mean by servitization, and what exactly are advanced services? What is servitization?
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