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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

There was also much debate about the use of artificial intelligence (AI). See also integrated-business-planning-oct12.pdf We looked at some ways in which this could be achieved.

Marketing 130
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The Top Marketing Trends for 2023: AI Captures the Most Mindshare, but Marketers Have More on Their Plates

Strategic Communications

When it comes to trend spotting in the marketing space, there’s a bright, shiny thing in the room: artificial intelligence. AI is clearly top of mind for marketers. And it can do all this while adhering to the company’s brand style and tone and regulatory requirements.

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Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

Political Shifts more regularly than usual International uncertainty Prospect of a General Election Economic Recession and how it will affect things Things now slowing down after Covid Reduced investment Inflation Lower business and consumer confidence Return to offices and changes in property and employment trends Technological Social media – (..)

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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

This article was published in the latest edition of PM Forum Magazine. PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. The event took place on September 29 th 2022.