Account marketing, B2C and Stakeholders - Strategic Accounts Today

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Account marketing

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Stakeholders

The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Red Star Kim

APRIL 12, 2023

“ Also regarding the culture shock that we discussed earlier, my previous role was a marketing assistant for a small business in the online retail industry and I have now moved on to be an executive in a large firm in professional services and they couldn’t be more different from each other!

Media

Media Marketing B2C Stakeholders

Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

DECEMBER 18, 2023

But it’s important to ensure there’s a holistic overview from a marketing perspective”. The processes to obtain and analyse data, engage all stakeholders, consider the options and implications, make choices and be pragmatic about implementation. Professional services marketing is somewhat different to property marketing.

Marketing

Marketing Strategic Thinking Artificial Intelligence Stakeholders

The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

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