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Referrer Management – Capacity and Capability

Red Star Kim

Referrer Management – Capacity and Capability Capacity – Rational elements of referrer management Throughout the workshop we considered how leadership and organisation (rational activity) supports effective referrer management. This post adds to the learning resources from the session.

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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

For events , one delegate asked about LinkedIn Events | LinkedIn Marketing Solutions and whether others experienced problems with bots and a lack of control over who registers. Others asked about platforms for event invitations. Marketing, Automation & Email Platform | Mailchimp was used by some.

CRM 130
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The 21 Best Business Strategy Blogs

CMOE

Each blog offers unique thought leadership materials to help guide your strategy in the upcoming quarter. strategy + business (s+b) Whether it be topics centered around operations, marketing, or human capital, strategy + business aims to “illuminate the complex choices that leaders face….and and the impact of their decisions.”

Finance 98
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Legal marketing case studies – Law firm media relations and integrated campaigns (Kysen)

Red Star Kim

Early successes were the renewal of a major client which was being courted by a competitor and a new client attracted by table cards at an event. It appeared in the firm’s client magazine and provided the topic for a round table discussion event. The increased confidence of the team led to them approach many new business prospects.

Media 130