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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. Client feedback is more readily accepted by fee-earners to support suggestions for strategic changes.

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Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

By joining the dots we can provide evidence which supports our thinking and ideas about how we can best move from our present position to our future desired position – which is the essence of strategy. Find time to conduct analysis and think Block regular time (e.g.

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Release time to become a more proactive Marketing and Business Development Executive (November 2022)

Red Star Kim

Marketing planning in a nutshell – simple and complex plans (kimtasso.com). Strategic thinking – Audits, assumptions and alignment (kimtasso.com). Here are some highlights: Fly – Pesky irritants that won’t go away and are always present. Account management and selling skills. Strategic thinking.

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