Clarity Engagement Solutions
APRIL 26, 2021
New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharma to sit more consistently at the patient population management table. Only a few were in the process of pivoting in response, but everyone knew it. DEMONSTRATE YOUR ABILITY TO PIVOT.
Clarity Engagement Solutions
APRIL 26, 2021
New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to pharmaceutical companies to sit more consistently at the patient population management table. Only a few were in the process of pivoting in response, but everyone knew that their way of engaging with their customers needed to change.
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Clarity Engagement Solutions
APRIL 26, 2021
New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharmaceutical companies to sit more consistently at the patient population management table. Only a few were in the process of pivoting in response, but everyone knew that their way of engaging with their customers needed to change.
Clarity Engagement Solutions
APRIL 26, 2021
New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big Pharma to sit more consistently at the patient population management table. Long before the COVID-19 outbreak, pharmaceutical companies knew that customer engagement game had changed.
Cosawi
FEBRUARY 27, 2023
Today, as advisors in the strategic account management space, we are surprised and disheartened to see that marketing is often not only missing at the strategic account team table but also working from an inside-out products focus, rather than an outside-in customer focus. But this is only the starting point.
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