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5 Predictions on the Future of Sales [Data & Expert Insights from Bardeen, Aircall, and HubSpot]

Hubspot Sales

He adds, "By entrusting these labor-intensive administrative tasks to AI, our team members are more motivated and engaged, as they can now devote their energy to the most interesting and impactful aspects of their roles – closing deals and driving business growth — instead of being bogged down by repetitive tasks."

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Customer service plan template, tips + how-to guide

Zendesk

Delivering excellent customer service can drive revenue, increase customer retention , stimulate business growth, and improve customer satisfaction. Look for innovations, new technologies, and best practices that can push your business until you’re an industry leader in customer experience and employee experience.

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What is an Ideal Customer Profile (ICP) and why do you need one?

Insightly

While an ICP is relevant in both B2C and B2B marketing scenarios, we’re primarily focused on B2B in this article. An ideal customer is one that is profitable, scalable, and a long-term fit for your business growth. Those may be tied to revenue, customer acquisition cost, and/or sales cycle length.

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What is Account White Space Analysis? Why is it becoming Critical in Business?

SmartKarrot

It is important to understand that account white space analysis is not limited to any particular industry or a business of a particular size. It can be utilized with ease by B2B and B2C businesses as well. The analysis allows businesses to find untapped opportunities within the existing customer base.

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What is Customer Segmentation in SaaS and How is it Useful?

SmartKarrot

Customer segments are groups of customers that share common characteristics like industry, number of employees, products, location, etc for B2B marketing and gender, age, preferences, demographics, etc for the B2C market. Identifying and innovating new products or services becomes easier if you focus on one specific segment.

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How to Design and Track a Customer Account Journey for B2B?

SmartKarrot

It may appear that this only applies to B2C companies that conduct direct sales to customers. However, it also applies to B2B businesses. In the B2B world, the customer experience is crucial for businesses to differentiate themselves in a crowded market. Business growth and customer satisfaction are closely related.

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