Remove Acquisition Remove Negotiation Remove Value Proposition Remove Webinar
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Build sales funnel stages that lead customers to a purchase

PandaDoc

Your customer’s journey follows the same route — they need to understand your product, shortlist it, desire it, evaluate it, negotiate its pricing (if applicable), and then buy what you’re selling. In other words, another pro-tip here: Customer retention over customer acquisition, any day of the week, please and thank you.

Sales 98
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Strategies to Increase Customer Retention: What Every Playbook Should Include

SmartKarrot

In today’s hyper-competitive business environment, customer acquisition is only half the battle. Workshops, how-to guides, and webinars can turn your customers into experts, maximizing their satisfaction and perceived value. Conclusion A focused strategy on customer retention is a non-negotiable in today’s business world.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. The acquisition will result in an offering that enables marketers to have full control and oversight into how their content impacts this new buyer landscape.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

The engagement and conversion rates of your ads will indicate which value proposition and pain points work best. With your personas and value matrix built, dive deeper to understand the journey a potential customer will take, both from the buyer’s perspective and from the perspective of your company.

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The Proven Process for Developing a Go-to-Market Strategy

Hubspot Sales

The engagement and conversion rates of your ads will indicate which value proposition and pain points work best. With your personas and value matrix built, dive deeper to understand the journey a potential customer will take, both from the buyer’s perspective and from the perspective of your company.

Marketing 137