Red Star Kim

DECEMBER 18, 2023

In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. The delegate aims, views and key takeaways are shown below. We looked at case studies from professional services firms.

Marketing 130

Marketing Strategic Thinking Artificial Intelligence Stakeholders 130

Red Star Kim

JUNE 7, 2023

I was delighted to return to Dublin to lead an in person training workshop for PM Forum Ireland on “ Being more strategic” with delegates from law, accountancy and consultancy firms. We considered strategic thinking, business strategy and marketing and business development strategy.

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Red Star Kim

MAY 2, 2023

But since 2007 companies advertising C-suite openings have increasingly emphasised the importance of social skills and de-emphasised operational expertise. Strategic thinking: Senior professionals will need to be able to see the big picture, identify trends, and make decisions that support the long-term success of the business.

Emotional Intelligence 130

Emotional Intelligence Leadership Decision-making Publishing 130

SmartKarrot

OCTOBER 6, 2022

For example, they need to connect the marketing & advertising teams with the users to get testimonials. Appointment Scheduling Tools: Account managers can use appointment scheduling tools such as Arrangr to set up meetings with the stakeholders. The account managers have to act as the customers’ guide to the entire organization. .

Account Management 10

Account Management Management Negotiation Stakeholders 10

Account Management Skills

AUGUST 7, 2023

Toerek Law helps independent marketing and creative service agencies protect and monetise their IP and manage the legal implications of their marketing and advertising work. We help them protect their assets, monetize them, develop strong contracts with their clients and other stakeholders and navigate marketing regulations.

Energy and Utilities 52

Energy and Utilities Negotiation Account Management Marketing 52

SmartKarrot

MAY 24, 2022

Work in partnership with Client Success, Sales, and internal teams to create and grow existing advertiser relationships; ensuring successful and accurate campaign implementation and contractual obligations are met. Coordinate and deliver Executive Business Reviews to all customers on a semi-annual cadence with highly engaged stakeholders.

Customer Success 3

Customer Success Strategic Thinking Advertising Stakeholders 3